Becton Dickinson – Patient Experience Center

Art Nivo designed the overall retail concept and implemented from A to Z the interior of BD’s showroom for medical equipment. Inspired by the building’s historical architecture a contemporary, energetic and pure interior was built where the segmented product offer was moved in. Functions as product placement, informal and formal meeting space, training room and even flex workspace were combined under one roof. An austere look & feel, with corporate coloured accents, reminds of healthcare. Modern and ergonomic design furniture, lighted signage and digital solutions complete a unique setting.